Twitter Battles Between Athletes Only Push Fans Further Away
Using Twitter and other social channels to battle is the ultimate #FAIL for athletes. We really need the NFL lockout to end this weekend. Football fans are looking at their calendars and counting the...
View ArticleNew NCAA Training Regimen: Social Media 101
The NCAA and its member schools are missing an ideal opportunity to teach student-athletes the right way to use social media. Banning its use is not the answer. The governing body of the nation’s...
View ArticleTurn Foursquare Check-ins Into Something Tangible for Sports Fans
Sports teams and stadiums have the power to turn lame Foursquare check-ins into something valuable for fans. How do you make location-based services (LBS) real for the average sports fan? Free stuff...
View ArticleThe NCAA Needs Social Media Guidelines
The NCAA needs to be clearer with its member schools on how to monitor social media activity of student-athletes. How can you punish someone for doing something that’s not against the rules? Just ask...
View ArticleComing Soon to Twitter: A Social Media Sideline Reporter
The Phoenix Suns are hiring a social media sideline reporter. Here are 5 job qualifications the team most likely won't consider (but should). Someone in the Phoenix Suns’ front office understands...
View ArticleWorld Series Caps A Social Year For Major League Baseball
MLB Fan Cave helped generate new fan engagement in a sport that's seen dwindling attendance the past three seasons. It seems odd to talk about fan engagement at the end of the sports season. The...
View ArticleFive Offseason Twitter Activities for Major League Baseball Players
Twitter doesn't take a break in the offseason, and neither should Major League Baseball's top tweeting players. As early as tonight, the 2011 Major League Baseball season will be in the books. And as...
View ArticleStephen Cleary Takes His Case for a Sports Management Internship to Twitter
University of Ulster Masters student Stephen Cleary wants your help getting an internship in the sports industry. Sometimes all it takes is a little push. I needed an outlet to write about two topics...
View ArticleBeing A Fan Has Limits
Marcus Grant did not deserve the treatment he received from so-called fans on Twitter following his decision to leave the Iowa Hawkeye football program. (Image credit: The Cedar Rapids Gazette) Twitter...
View ArticleFour Fan-Friendly Ideas for Making the Super Bowl More Social (and Fun)
If you can't watch the Super Bowl with the people you want, social media can help. Super Bowl. The game doesn’t need an introduction or added fanfare. It’s called “The Big Game” for a reason. We eat...
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